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Syllabus

UNIT
1
unit I

Managerial Economics – Meaning and Definition – Nature and Scope – Economic Theory – Divisions – Goals of a firm.

UNIT
2
UNIT II

Demand Analysis – Meaning, Determinants of Demand – Law of Demand, Elasticity of Demand – Price, Income and Cross Demand – Demand Estimation and Demand Forecasting – Demand Distinctions.

UNIT
3
UNIT III

Production Function – Meaning and Definition – Elasticity of Substitution and Production – Type of cost of Production – Long run and Short run cost.

UNIT
4
UNIT IV

Markets – Forms of Market – Characteristics - Pricing Methods – Objects of pricing policies – Practices – Government intervention in Market. Price Theory – Perfect Competition, Monopoly, and Monopolistic competition, Monopsony, Duopoly, Duopsony and Oligopoly.

UNIT
5
UNIT V

National Income- Business Cycle – inflation and deflation- Balance of payment – Monetary and fiscal policies.

Reference Book:

1. R.L.Varshney and K.L.Maheshwari----Managerial Economics----Sulthan Chand and Sons, 19th revised edition, reprint 2008.

Text Book:

1. Dr. S.Sankaran---- Managerial Economics----Margham Publications, 5th revised edition 2006, reprint 2010.

 

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