Introduction to Agriculture Business -Nature and scope of Agriculture Business- Types – Evolution and changing business dimensions of Agriculture Business in India. Application of management principles in business of agriculture. Importance of agri-business in the Indian economy.
Syllabus
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UNIT 2 Agriculture business Management
Agriculture business Management-distinctive features, nature and role of Agriculture management in developing - agriculture business environment- factors- challenges- Role of government in agricultural business management.
UNIT 3 Agricultural Production
Agricultural Production-characteristics- determinants - consumption -- Marketable surplus of Agriculture Business in India. Rural Marketing - nature- scope- significance. Distribution system - channels in rural markets. Marketing of agricultural products- marketing by the Government- Role of DPC‘s - Location factors and other problems in processing of agricultural products.
UNIT 4 Agro-based Industries
Agro-based Industries: Importance ᧓ need - classification of industries -problems faced by agricultural industries- role of agriculture processing industries in the Indian economy. Introduction to Irrigation management, Management of irrigation systems, harnessing renewable sources of energy.
UNIT 5 Institutional Support to agricultural business in India
Institutional Support to agricultural business in India᧔ role of National Bank for Agriculture and Rural Development and Scheduled Banks in India ᧓ Microfinance in India- sources and issues. Facilities offered by agriculture universities to promote agriculture business- role of government- role of NGOs. - case studies. (Case studies, Seminars and group exercises may be used to supplement the class lectures)
Reference Book:
1. Agrawal, A.N. Indian Agriculture: Problems, Progress and Prospects. Vikas Publishing House Pvt. Ltd., Delhi, 1986. 2. Mamoria, C.B. Agricultural Problems of India. 3.A Critical Analysis of The Practical Aspects of Agricultural Marketing in India: (With Special Reference to Karnataka) Kindle Edition 2021 4 .Diwase, Smita. Indian Agriculture and Agri-Business Management, Scientific Publishers, 2014.
Text Book:
A Critical Analysis of The Practical Aspects of Agricultural Marketing in India: (With Special Reference to Karnataka) Kindle Edition 2021
Lecture Notes Unit 1
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Unit 2
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Unit 3
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Unit 4
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Resource Link
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ASSIGNMENT I
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ASSIGNMENT II
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ASSIGNMENT III
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ASSIGNMENT IV
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ASSIGNMENT V
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QUESTION BANK
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